Purpose of the project
Gecina’s business is directly dependent on biodiversity for the quality of the natural spaces surrounding the areas for living or working within of our portfolio. We are therefore closely linked to the challenges and stakes involved with its preservation, in terms of both our societal responsibility and the sustainable creation of value through our assets.
Since 2010, Gecina has positioned biodiversity at the heart of its environmental action and as a significant factor to enable us to stand out. In 2012 Gecina drew up a biodiversity strategy, which has been recognized as a National Biodiversity Strategy by the French Ministry of Ecology
Biodiversity is one of the 17 stakes in our CSR policy with specific performance indicators, objectives and action plans. It was the culmination of a four-phase project comprising biodiversity mapping of properties, building audits, interviews with internal and external stakeholders and the preparation of indicators. In 2014, biodiversity was upgrated in the materiality matrix.
Gecina’s biodiversity strategy is broken down into three areas and ten commitments.
- Company: place Biodiversity as an essential value of the CSR policy (Incorporate biodiversity into Gecina's responsible management System, Develop biodiversity culture within Gecina, Display Gecina's Commitment)
- Assets: Developing and implementing innovative solutions to control the biodiversity footprint of Gecina’s assets (Perform ecological diagnostics on highly important sites, Integrate Biodiversity into new construction projects, Incorporate Biodiversity in the renovation and operations phase)
- Stakeholders: Working together with all Gecina stakeholders to preserve and enhance (Heighten tenant awareness, involve Gecina's partners in recognizing the importance of Biodiversity, Work in cooperation with biodiversity players)
Considering the inadequacy of current arrangements, Gecina has participated with other partners to develop a biodiversity label: Gecina is a founding Member of CIBI and participates in its Board of Directors, its Communication Committee and its Technical Committee
To measure and monitor biodiversity, Gecina chose the biotope area factor process to provide an overall measurement of the contribution of its properties.
To assess the biodiversity quality of our assets, specific labels are aimed:
- new buildings : BiodiverCity label
- in use buildings : Eco Jardin label
Regarding Gecina's biodiversity strategy and actions, there were several achievements in 2014:
- Gecina was awarded the France GBC Environmental Reporting Award for the Biodiversity category
- Gecina continues to actively work with its stakeholders to improve its actions and share its knowledge on this topic by:
- holding the second Stakeholders Committee meeting on July 24th 2014 during which Gecina discussed with seven experts who gave Gecina recommendations on promoting the biodiversity and nature in the cities policy
- steering the Biodiversity Working Group launched by the Sustainable Building Plan since December 2014
- publishing the Gecina 2010-2014 Biodiversity Report with the contribution of multiple experts
- Gecina keeps on raising awareness of :
- its tenants though GecinaLab’s events on biodiversity
- employees though internal events on Gecina’s hives
- Gecina extended the scope of Its biodiversity indicator (biotope) from construction to the whole portfolio including in-use buildings. The average level is 39 % for a 100% coverage in terms of surface for Offices and Residential portfolios.
- New certifications were awarded:
- Gecina's first BiodiverCity label for 55 rue Amsterdam building
- Eco-Jardin label for Defense Ouest and the Vouillé buildings
- Biodiversity audits were conducted by the LPO, a bird protection society
In 2015 Gecina was also finalist in the Biodiversity category of one of its client internal competition, the Pepsico Award for their suppliers.
“For nearly five years now, Gecina has positioned biodiversity at the heart of its environmental action. From the initial trial phases, bases in particular on green facades or terraces, today we are moving forward a structured approach and a biodiversity strategy that is recognized by the public authorities”
-Bernard Michel, Chairman