Purpose of the project:
Investa Office has been addressing the issue of accessing tenancy data, which continues to be a challenge given regulatory obstacles present within the Australian office market. To encourage tenants to share their energy data, we examined innovative ways to overcome obstacles by showcasing our skills as an experienced energy saver and data visualisation front runner to tenants and occupants in a creative and appealing way. Using the image of the healthy body and the language of sport, Building Run 2013 is a video installation engaging tenant audiences with issues of architectural developments and energy efficiency within the built environment.
Initially, Investa Office participated in the City of Sydney Data Slam session which resulted in the commissioning of the video installation Building Run 2013. Building Run is a unique, real-time video installation that sees five elite sustainable buildings in the Sydney CBD compete as athletes in a daily race for greater energy efficiency. Using human avatars to represent each building, the installation tracks real time energy consumption with each building’s progress at beating its own personal best displayed on screen. As the energy usage of the building changes so does the pace of the runner and the signs of exhaustion on their body. This provides occupants and audiences with visual access to their building’s energy performance and encourages building operators to ensure their buildings are running at peak performance levels. Investa Office worked with Keith Deverell, the artist, together with Buildings Alive and stakeholders to create an accurate and engaging art installation to demonstrate how buildings, like people are energy using systems. In an effort to bring tenants on board, Investa Office worked together with the City of Sydney and key tenant, Deutsche Bank, to deliver collaboration between government, building owners occupants and tenants together in this innovative project.
Both sport and the healthy body are culturally important to life in Sydney and Australia as a whole. The language of sport is interesting for data visualisation and public engagement, as statistics and statistical comparison are increasingly being used for sports commentary. Building Run 2013 attracted over 200,000 online views through the City of Sydney’s Art and About Festival site. Stephen Skala, CEO of Deutsche Bank Australia New Zealand, launched the art work via an opening event held by Investa Office. It provided an opportunity to celebrate the achievements of the City’s building owners and to demonstrate how buildings can be viewed as “breathing, living systems”. Each of the Investa buildings within the project achieved average daily electricity savings of over 7% comparable to over $100,000 per annum when compared to like weather days. As a result of this creative initiative, a number of key tenants at 126 Phillip Street have approached Investa Office about providing data for future “in building” competitions. This will enable us, as a land lord, to share the knowledge and expertise of managing office space with our customers through a range of reporting tools, products and services in the future. Building Run 2013 also serves to contextualise the role green buildings play in the communities that inhabit them, in achieving the sustainability goals set by the City of Sydney 2030 vision.
“For many occupants, energy efficiency is often out of sight and out of mind. We really wanted to challenge this concept. This artwork makes it easier to appreciate the amount of care that goes into making a building run well. It’s about making the invisible, visible in a new way.” - Campbell Hanan, CEO, Investa Office